Break-even CPM Calculator Online

Break-even CPM is the maximum Cost per Thousand Impressions you should bid in order to break even your investment, which means you break even when your media spend equal to your revenue.

For example, you are running a Facebook campaign and you want to know what is the maximum CPM you willing to pay in order to break even, this calculator will tell you that number.


The break-even CPM is calculated base on your CTR, Conversion Rate and Revenue per Conversions

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